TRAVEL NEWS – Alaska Airlines has announced its new #FillBeforeYouFly initiative to reduce single-use plastic bottle waste. The airline is partnering with environmental leaders from Bonneville Environmental Foundation (BEF) to promote sustainability and reduce inflight waste per passenger by 70% by 2020. 

As part of the initiative, the airline (with the help of BEF) will plant a tree for every passenger who brings a pre-filled water bottle onto their flight and posts a photo to social media. All you need to do is tag @AlaskaAir with the hashtag #FillBeforeYouFly and they’ll do the rest.

“We’re passionate about working with our guests, employees, airports, and partners to reduce waste, protect habitats, and improve water health,” said Diana Birkett Rakow, Alaska Airlines’ vice president of external relations. “Land, water, and animals are incredibly special parts of the places we live and fly – and it takes many different company and individual actions together to protect them for the long term. This is just one step. If just 10% of our guests bring their own pre-filled water bottle when they fly and choose reusables, it could save more than 700,000 plastic water bottles and four million plastic cups per year. That’s a big lift.”

Leaders are hoping to reach the goal of 1 million trees planted on the West Coast to help promote healthy ecosystems for local fish and wildlife.

You can find bottle-refilling stations at Sea-Tac Airport using their interactive map. Find out more details here.